E-commerce with OM3 from Zurich

The Swiss e-commerce agency OM3: 
Our webshop solutions for your sales success

The Corona pandemic has once again fueled the boom in online retailing

The sales curve for purchases made on the web continues to shoot steeply upwards. In any case, there is no alternative to Internet sales for any retail company today, even if a stationary store is maintained in parallel as a classic sales channel.

As a Swiss agency for modern e-commerce solutions, we are your competent partner when it comes to profiting from the sales and growth potential of digital sales channels. Our e-commerce agency supports you in branding your offer in the best possible way on the web.

We provide you with the complete range of services of a professional web agency from Zurich and set up your new online sales platform according to the latest technological aspects.

Online store agency from Zurich with project management experience

Success in e-commerce starts with consulting. We start with your sales goals and strategies and always keep the needs of your target groups in mind. From this we derive a plan of action, which we implement step by step as your project managers.

Our web agency from Zurich will find the right e-commerce platform from a suitable provider for your goals, take care of the e-commerce integration into your existing systems, provide the necessary know-how, bring your web store online and offer you support options. This range of services, from planning and roll-out to maintenance and optimization of your online sales, is all in one hand with us.

We use project management methods such as PMI, SCRUM, ITIL, requirements engineering and HERMES. You want a fast, strong-selling solution because you are planning a new product range or an expansion of your product line? We are known for fast prototypes and an agile approach that accommodates your business processes.

When it comes to project management, we ensure that you receive comprehensive support from our e-commerce agency's team of specialists via short channels and direct communication, and that you are relieved in favor of your day-to-day business.

The e-commerce agency for omnichannel and multichannel marketing

There are several options available for digital sales, which we examine together with you on the basis of your product specifications and marketing objectives and select the most promising one.

For example, a multichannel sales strategy in which your products or services are marketed on several channels - for example, in parallel to the web store through sales via an app or in a retail store - could be effective. In this case, the sales channels run independently side by side. Omnichannel marketing is different: Here, interaction takes place between the different sales channels, in which customer information can be included. With this strategy, our omnichannel agency presents your offer holistically to the target group.

This opens up even more opportunities for contact with potential buyers and for a seamless customer approach. With this exploitation of all potentials, a significant increase in sales is possible. As an experienced online store agency from Zurich, we are at home in both strategies and advise you in advance of the implementation about the respective advantages related to your marketing wishes.

Integration into ERP systems by our web agency from Zurich

Webshops are becoming increasingly complex. Today, their planning, development and realization is the responsibility of proven experts who, in addition to programming, graphics, functionality and other indispensable features, also master the integration of the online store into a company's process landscape. After all, the exchange of information from your sales website to the ERP and back should provide both suppliers and customers with valuable data - a structural information advantage that can be decisive in digital competition. Trust our expertise as a web agency from Zurich specializing in e-commerce. We create attractive ways for your customers to reach your offer quickly and in a targeted manner. To this end, our e-commerce integration experts integrate your web store end-to-end into the company processes, so that a holistic process optimization or automation takes place. This allows you to exploit synergies and create maximum access to your product range for your customers with a very efficient use of resources.

Custom programming, Wordpress or Drupal websites?

There is no one e-commerce solution for all requirements. In one case Wordpress as a proven content management system may be the best choice, in another a Drupal website. We know our way around both worlds and offer practical e-commerce advice on the most appropriate decision. From our point of view, there is more and more to be said for the open source CMS solution Drupal, because it scores with many advantages. For example, you do not need a license for your own Drupal website developments, the solution is very search engine friendly, has a high market share and optimally integrates store systems. In addition, we also develop individual e-commerce solutions for you according to your needs. In many cases, however, it also becomes apparent that in-house programming is superior to standard systems for certain objectives - for which we, as a Swiss agency for webshop development, provide you with the necessary expertise.

Store creation with Magento, BigCommerce, WooCommerce and Shopify

Tailored to your needs, we implement the appropriate store system. The criteria of which platform is the most suitable for your company is decided on the basis of design preferences, the existing SEO concept, usability and user-friendliness as well as the ability to integrate into your existing structures. We are independent in the choice of Shopware and equally Magento agency as Shopify partner or also BigCommerce partner. Our clients therefore appreciate the fact that we do not primarily act only as a Magento, Woocommerce or Shopify agency from Zurich and prefer to flexibly leave all options open to you in order to bring the best store system for your sales online. All the services required for this are naturally part of our service portfolio.

Best results through A/B testing and UX optimization

Our online store agency from Zurich leaves nothing to chance, which is why we thoroughly put your e-commerce presence to the test to identify possible optimization potential. A/B testing refers to a procedure in which we test two versions of a web store page for performance and conversions. They are displayed to users at random and tested in a real competitive situation. We also ensure an optimal user experience. UX optimization takes effect in all areas that the user of your webshop comes into contact with and relates to their experience. To make this as comprehensive, eventful and consistently positive as possible is our core task as a web agency from Zurich for UX optimization.

Our social media integration makes the difference

The lack of a seamless social media connection can cost e-commerce crucial points. But if it is in place, it gives you a strong competitive advantage. By also presenting your online business on Facebook, Instagram or LinkedIn, we establish important touchpoints with your target group, intensify customer loyalty and provide sources of inspiration around your brand that appeal to your buyers virtually incidentally. Therefore, as an e-commerce agency, we suggest to our customers in almost all industries to use social media not only as a "nice to have", but as a full-fledged marketing tool.